Hello, Tomorrow.
The “Hello, Tomorrow” campaign was developed to reposition PwC and its brand in the minds of clients and stakeholders and to drive sustainable growth for the network in the post-covid world.
Core visual elements include bespoke illustrations, geometric patterns and a curated library of photography. The illustrated look and feel was applied to a variety of industry-specific content, like reports and webpages.
“Take on Tomorrow” is a series of economic, societal and business insights brought together as a go-to source of content for stakeholders. Visuals for the content hub were developed to complement the “Hello, Tomorrow” visual ecosystem.
